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brand activation

4 articles
GlobeNewswire Inc.GlobeNewswire Inc.··Not Specified

Vita Coco Lands Exclusive Hydration Deal With Professional Tennis League INTENNSE

Vita Coco becomes exclusive electrolyte partner for INTENNSE tennis league's 2026 season, including on-site activation and digital integration rights.
COCOpartnershipsports sponsorship
GlobeNewswire Inc.GlobeNewswire Inc.··Na

Publicis Groupe Bulks Up Sports Marketing With 160over90 Acquisition

Publicis Groupe acquires 160over90 sports agency, combining creative talent with data analytics and creator platforms to offer integrated sports marketing solutions.
PUBGYacquisitioncreator economy
GlobeNewswire Inc.GlobeNewswire Inc.··Na

Publicis Groupe Reshapes Sports Marketing with 160over90 Acquisition

Publicis Groupe acquires 160over90, a 670-person sports marketing agency, to create integrated platform combining creative expertise with data and influencer capabilities.
PUBGYacquisitionsports marketing
GlobeNewswire Inc.GlobeNewswire Inc.··Not Specified

Acronis Turbocharges Motorsport Marketing with F2 and Australian GP Deals

Cybersecurity firm Acronis partners with Campos Racing and Grove Racing during Australian Grand Prix weekend to boost global brand visibility through elite motorsport.
LCHDcybersecuritydata protection