Creed

2 articles
BenzingaBenzinga··Na

L'Oréal Seals Kering Beauté Acquisition, Adds Creed and Luxury Licenses

L'Oréal completes Kering Beauté acquisition, gaining Creed fragrance house and 50-year licenses for Bottega Veneta and Balenciaga beauty brands.
LRLCYPPRUYacquisitionstrategic alliance
GlobeNewswire Inc.GlobeNewswire Inc.··Na

Kering and L'Oréal Complete €4B Beauty Alliance, Reshaping Luxury Cosmetics

Kering and L'Oréal finalize €4 billion beauty partnership, with L'Oréal acquiring Kering Beauté including Creed and securing perpetual beauty/fragrance licenses across Kering brands.
LRLCYPPRUYstrategic partnershipjoint venture