MarketPulse

cross-platform measurement

2 articles
GlobeNewswire Inc.GlobeNewswire Inc.··Not Specified

Samba TV and TiVo Partner to Reshape UK Connected TV Ad Market

Samba TV and TiVo Ads launch UK partnership integrating audience analytics with CTV inventory for transparent, cross-platform campaign measurement.
XPERstrategic partnershipconnected TV advertising
The Motley FoolThe Motley Fool··Motley Fool Transcribing

comScore Posts Modest Growth, Completes $80M Recapitalization to Boost Shareholder Value

comScore reports 0.4% revenue growth and completes $80M recapitalization eliminating $18M in annual preferred dividends, with cross-platform solutions up 24.4%.
SCORearningsAI measurement