MarketPulse

direct-to-consumer strategy

2 articles
The Motley FoolThe Motley Fool··Lawrence Nga

Nike's Wholesale Comeback: Can the Sportswear Giant Rebalance Its Way Back to Growth?

Nike reverses aggressive DTC pivot, rebuilding wholesale partnerships after fiscal 2025's 10% revenue decline and inventory buildup. Targets mid-single-digit growth through balanced channel strategy.
NKEinventory managementoperational execution
The Motley FoolThe Motley Fool··Lawrence Nga

Nike's Stabilization Masks Deeper Challenge: Restoring Profitability

Nike stabilizes after years of decline, but faces steep challenge restoring margins and growth without heavy discounting.
NKEinventory managementturnaround